Question 1
Answer 1.
Accenture and Bazaarvoice are delighted to invite you and your colleagues for Wednesday brunch.
New consumers are growing up with radically different priorities, influences, and expectations, of technology, with important consequences for the future of shopping.
They want to decide what to buy through authentic, community-based experiences, where they are guided by people they trust and silently enabled by technology.
This shift will reinvent the path to purchase across categories. For example, inspirational content on social media can be transformed into the ultimate travel experience A new decor for the home and a new meal to put on the table now all available through a few taps, clicks, or a quick chat. Brands and retailers can experience over 100% increases in conversion rates relative to traditional e-commerce.
A channel strategy is not enough to realise this potential.
With new brands/ retailers increasing the speed of going from design to purchase decision, traditional players will need to reinvent how they operate. Are you ready?
We will be presenting this exciting research on GenAlpha and the Future of Shopping for the first time. The presentation will be followed by a discussion around what thinking, partners and solutions you and your organisation will need to consider.
Spaces are limited. Please register your interest and we will be in touch as spots open up.
We’ve received your request and added you to the waitlist. We will be in touch to confirm your spot at brunch.