Growth Gurus

Maximizing conversion potential

A strategic analysis of shopper journeys, sampling, and syndication

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Date

May 28th

Time

10 AM CDT / 4 PM GMT

Shopper reviews influence 93% of purchasing decisions.

Are your shopper reviews delivering maximum impact? If you’re an e-commerce manager and you’re not squeezing every drop of potential out of your shopper reviews, you're leaving sales on the table.

The problem? It's easy for review strategies to get stuck in neutral. But this complacency could be costing you conversions.

To help you switch gears, we've lined up experts Bhavik Gandecha from Bazaarvoice and Angeli Rodriguez from Attentive, a leading provider of real-time, personalized mobile messaging. Together, they've helped leading brands optimize shopper reviews to drive sales throughout the entire buyer journey.

In this session, you’ll discover how to:

  • Collect and share reviews that drive immediate sales and long-term loyalty
  • Craft a review strategy that influences purchasing decisions at every touchpoint
  • Supercharge sales with insights and SMS marketing that guides shoppers to checkout

Hosted by

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Bhavik Gandecha

Solutions Consulting Manager at Bazaarvoice

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Angeli Rodriguez

Senior Client Strategy Manager at Attentive

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Angeli Rodriguez is a Senior Client Strategy Manager at Attentive, dedicated to unlocking new revenue streams for enterprise brands via industry-leading marketing tools. With a book of business including both eComm and brick-and-mortar clientele, she serves as a strategic partner to digital marketers looking for more personalized and engaging customer touchpoints that effectively drive conversion. With a history in customer support and love of the product, Angeli aims to empower her clients to feel like Attentive pro’s themselves.

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What others have said

The company had a rebirth. We now have a cult following in the quilting and sewing community, and people are fanatical about their Oliso irons.
Kyle Koenig Director of Business Development, Oliso
Understanding our customers and their shopping behaviors based on early feedback helped inform changes to burtsbees.com that made it easier for cosmetics customers to find what they were looking for.
Taylor Steele Assistant E-Commerce Manager, Burt's Bees
Quality is a perception that’s influenced by experience. If a customer isn’t happy with their experience, they won’t perceive a product or brand as being a high quality investment.
Dorothy Schiller Director of Marketing, Zinus
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