Growth Guru Series

Winning the 2025 PDP game: Drive high revenue with high-impact content

Learn the importance of building rich PDP(s) for your brand

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Date

March 26th

Time

10AM CDT/ 4PM GMT

In the world of e-commerce, product detail pages (PDPs) are make-or-break. Every decision, every interaction, counts towards your bottom line. But in an era where shoppers demand more than just product images and specs, how do you stand out and convert browsers into buyers?

This webinar is designed for those ready to elevate their product pages from functional to high-performing. We’ll show you how to turn your PDP into a revenue-driving powerhouse packed with high-impact content that drives conversions and builds trust.

Join Megan Lott, Senior Client Success Manager for Enterprise Strategic Brands at Bazaarvoice, and Atlanta Maide, Senior Client Success Manager for Social Commerce at Bazaarvoice, as they share the insights and strategies used by top-performing brands.

In this session, you’ll learn how to:

  • Implement the 3 Pillars of a best-in-class PDP: Build a strong e-commerce engine that works harder for you
  • Optimize ROI with SEO & UGC: Maximize organic traffic, drive conversions, and reduce CAC through user-generated content
  • Place the Right Content in the Right Context: How to structure your product detail page optimization efforts to boost engagement and sales
  • Strategize for Higher Conversions: Practical tips you can apply right away to improve your e-commerce conversion optimization results
  • Build Trust & Loyalty: Leverage ratings, reviews, shopper content, and Q&A to create an irresistible customer experience


Bonus:Receive an exclusive PDP audit checklist on winning the 2025 PDP game—packed with actionable insights you can implement immediately.

Hosted by

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Megan Lott

Senior Client Success Manager- Enterprise Strategic Brands
Bazaarvoice

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Atlanta Maide

Senior Client Success Manager
Bazaarvoice

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With over four years of experience at Bazaarvoice, Megan specializes in developing UGC strategies for brands, particularly in the CPG and beauty sectors. She is dedicated to utilizing UGC to gain valuable insights and drive consumer conversion at every stage of the shopping journey.

With 7 years of experience in digital marketing, Atlanta supports large enterprise brands across diverse industries, including beauty, CPG, and apparel. She specializes in cultivating strategic partnerships and crafting customer journeys that drive loyalty and deliver impactful results.

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We’ve received your registration and look forward to you attending this Bazaarvoice event.

What others have said

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Kyle Koenig Director of Business Development, Oliso
Understanding our customers and their shopping behaviors based on early feedback helped inform changes to burtsbees.com that made it easier for cosmetics customers to find what they were looking for.
Taylor Steele Assistant E-Commerce Manager, Burt's Bees
Quality is a perception that’s influenced by experience. If a customer isn’t happy with their experience, they won’t perceive a product or brand as being a high quality investment.
Dorothy Schiller Director of Marketing, Zinus
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