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ACTIVATE THE VOICE OF YOUR CUSTOMER

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Reach your customers where they shop by distributing the UGC collected with Cohley to the Bazaarvoice network of the world’s best retailers! With a seamless integration provided through our partnership with Cohley you can send your reviews to the Bazaarvoice network for syndication.

A core component of building content on Target PDPs is around guest UGC: more reviews, better answers to guest questions, and making sure the content is new and fresh. That is how you drive sales on Target.com.

Matthew Hiltner,
Product Content Lead, Target

What UGC collection and distribution strategies are available for Cohley customers?

Distribution

Distribute your Cohley content to the Bazaarvoice Network

Reach your customers where they shop by distributing the ratings and reviews you collect with Cohley to your retail channel. With a seamless integration provided by Cohley, you can send your reviews to the Bazaarvoice Network.

Ratings & Reviews

Amplify the voice of your customer with Ratings & Reviews

User-generated content (UGC) is your most important asset. Why? Because customers who interact with UGC are 2x as likely to convert. Collect authentic ratings, reviews, and product photos with our Ratings & Reviews tools. Your product pages and your bottom line will thank you.

Connections

Respond to Questions

Show your customers some love by responding to their reviews and questions. Connections gives you the chance to join the conversation both on your own site and at retailers. Giving you the opportunity to turn even bad reviews into positive experiences that instill shopper confidence. And it’s as easy as logging into our portal, where you can track and manage your questions and reviews across the entire Bazaarvoice Network. You choose how and when to get notified, so you can respond to potential buyers in the moments that matter.

Product Sampling

Generate reviews, social buzz, and visual UGC

Optimize your sampling efforts — effortlessly. We create scalable sampling campaigns and put your products in the right hands so you don't have to. Whether you need to make a splash for product launches or inject life into existing products, get matched to your ideal target audience so you get more high-quality reviews, photos, and social buzz.

Differentiators

The Bazaarvoice  & Cohley Advantage

What are the benefits for a Cohley customer? The integration with Cohley automates distribution of your reviews and associated visual content to our network of over 11,500+ brand and retail sites globally. Take your Cohley content to the next level with the Cohley and Bazaarvoice's integration partnership.

Answer questions on Target.com.

For every Target guest who has a question or feedback about your product, hundreds - even thousands - are listening. Bazaarvoice Connections helps brands join the conversation by answering questions and responding to reviews on Target.com. Given Target's requirement for all brands to engage with Q&A on Target.com, all brands have free access to Bazaarvoice Connections Basic. Join Target in the mission to deliver exceptional experiences by connecting with Target guests in the moments that matter.

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Clients that work with us

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Resources to guide you

Success Story

Takeya increases Target sales by 30% with UGC

To support the brand’s rapid growth, Takeya leverages user-generated content (UGC) to expand globally with confidence.

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Success Story

Le Col sees 5X conversion by combining reviews and authentic images

The premium cycling gear company uses consumer reviews and images to create authentic connections with customers.

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Success Story

Responding to shoppers gives Webroot a competitive edge

Webroot strengthened its brand reputation by responding to shoppers on retail sites

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Optimize your ratings and reviews strategy