The Future of Target.com Product Pages

Join Target and Bazaarvoice for this upcoming webinar where we will take a deep dive exploring the evolution of Target.com’s product pages. We'll uncover Target’s omnichannel transformations over the years and provide a detailed view into how shoppers will connect with brands on Target.com in the future. You will get an inside look into the content that Target.com prioritizes and how UGC has evolved with that focus. We will also be discussing how brands can refine their UGC strategy to be more successful at retailers, specifically Target.com.

In this webinar, you will learn how:

• Specific benchmarks measure brand success on Target.com
• Shoppers will increasingly control future Target.com product pages
• Brands will continue to play a significant role in guest experiences on Target.com
• Target’s e-commerce strategy has shifted for the long term, beyond COVID-19

Make sure to register early — you won’t want to miss this! 

About the Presenters:

Matthew Hiltner, E-Commerce Lead for Ratings and Reviews, Target

As the E-Commerce Lead for Ratings and Reviews on Target.com, Matthew Hiltner oversees Target’s review collection strategy, review seeding with Hey Bullseye and is an innovative leader focused on driving Target guest engagement on Target.com. Matthew offers a truly unique perspective, having been with Target for 8 years across roles in merchandising, marketing, and Target.com.

James Miller, Client Success Director, Bazaarvoice

As a Client Success Director on the Enterprise Retail team, James Miller equips Bazaarvoice’s largest retail partners with the tools and strategies to get the most out of their user generated content programs. Over the past 6 years, he’s gotten a holistic view of Bazaarvoice clients, having spent his time split equally working with brands and retailers.