How to level up your marketing strategy with visual content

Date

Tuesday, January 26th

Time

1pm CST | 2pm EST

We’ve lost count of how many hours we’ve spent on Instagram during lockdown. In the absence of IRL experiences, we’ve all turned our attention online. Where shoppers go, brands must follow, and this pivot to digital has forced us to rethink our shopping experiences and user-generated content (UGC) strategies.

With help from our network of more than 11,500 brands and retailers and 6.7 million community members, we’ve found that image or rather images really do matter.

During this webinar, you will learn:

How online shopping is leaving brick-and-mortar behind
The type of UGC that’s receiving the most engagement (clue: it’s visual)
Where your visual content is most effective
Why social commerce should be on your radar
How visual content can help you to innovate

All attendees will receive a copy of our e-book, “A picture’s worth a thousand purchases: How visual content breathes life into e-commerce”, which shares all our learnings on the importance of visual UGC.

Register now to join us.

Hosted by

Joe Rohrlich

CRO, Bazaarvoice

As Chief Revenue Officer, Joe leads the global Sales, Marketing, and Client Success teams at Bazaarvoice. These teams are responsible for developing and growing client value across a range of industries and regions. Previously, Joe was General Manager of Bazaarvoice EMEA, leading the company’s strategy and growth across Europe. He initially joined Bazaarvoice in 2010 to establish and grow the firm’s CPG offering and went on to lead the Client Success practice globally. Prior to Bazaarvoice, Joe led account management at a Procter & Gamble-owned marketing consultancy. He has consulted on digital marketing strategies with brands ranging from Pampers to Sprint to Newell Rubbermaid.

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