Ready to take your customer service to the next level?

Drive additional intelligence to your marketing strategies and personalization triggers. This integration enables brands to unlock the full potential of UGC while leveraging Klaviyo's robust marketing automation capabilities to deliver personalized and impactful messages at scale.

A core component of building content on Target PDPs is around guest UGC: more reviews, better answers to guest questions, and making sure the content is new and fresh. That is how you drive sales on Target.com.

Matthew Hiltner,
Product Content Lead, Target

How will this integration help improve my marketing

and personalization strategy?

RATINGS & REVIEWS

Create personalized shopping experiences that drive increased purchases

The Bazaarvoice and Klaviyo integration enables brands to leverage real-time Ratings & Reviews and Questions & Answers interaction data within email and SMS. This automation creates relevant shopping experiences for each customer and influences more purchases.

INTEGRATION BENEFITS

Send review requests

Integrate flows to send post-purchase review request messages to your customers from Klaviyo. This ensures that any email communication is configured and managed within the Klaviyo platform, giving your teams a singular view of the communication with your customer.

Powerful segmentation and flows

Create flows within Klaviyo to thank your consumers for writing a review, or segment based on review submissions to contact customers after they leave a positive or negative review.

Personalize your messages

Leverage past review data to notify satisfied customers of an upcoming promotion on a product they love or trigger a refer-a-friend invitation following a positive review submission

Connections

Respond to Questions

Show your customers some love by responding to their reviews and questions. Connections gives you the chance to join the conversation both on your own site and at retailers. Giving you the opportunity to turn even bad reviews into positive experiences that instill shopper confidence. And it’s as easy as logging into our portal, where you can track and manage your questions and reviews across the entire Bazaarvoice Network. You choose how and when to get notified, so you can respond to potential buyers in the moments that matter.

Product Sampling

Generate reviews, social buzz, and visual UGC

Optimize your sampling efforts — effortlessly. We create scalable sampling campaigns and put your products in the right hands so you don't have to. Whether you need to make a splash for product launches or inject life into existing products, get matched to your ideal target audience so you get more high-quality reviews, photos, and social buzz.

Differentiators

The Bazaarvoice Advantage

What sets us apart from others? Our passionate 6M+ Influenster community members who discover, review, and share with each other about your products. Our unparalleled targeting capabilities to connect you to the perfect customers, advocates, and influencers for your brand. Our authentication and distribution of your reviews, visual, and social content across our network of over 11,500+ brand and retail sites globally. Work with the experts.

Answer questions on Target.com.

For every Target guest who has a question or feedback about your product, hundreds - even thousands - are listening. Bazaarvoice Connections helps brands join the conversation by answering questions and responding to reviews on Target.com. Given Target's requirement for all brands to engage with Q&A on Target.com, all brands have free access to Bazaarvoice Connections Basic. Join Target in the mission to deliver exceptional experiences by connecting with Target guests in the moments that matter.